Deliverability
The tools that keep your mail welcome
MailLand checks your domain authentication, scores your sending, suppresses addresses that should not get mail and warms up the shared sending IPs for you. Each mailbox provider still decides where a message goes; these tools keep you on the right side of their rules.
[
{
"domainName": "yourdomain.com",
"spfStatus": "Valid",
"dkimStatus": "Valid",
"dmarcStatus": "Valid",
"lastCheckedAt": "2026-02-17T10:00:00Z",
"isFullyAuthenticated": true
},
{
"domainName": "news.yourdomain.com",
"spfStatus": "Valid",
"dkimStatus": "Valid",
"dmarcStatus": "Invalid",
"lastCheckedAt": "2026-02-17T10:00:00Z",
"isFullyAuthenticated": false
}
]Authentication first
SPF, DKIM and DMARC before the first send
A domain can send only after SPF, DKIM and DMARC all verify. MailLand creates a 2048-bit RSA DKIM key for each domain and shows you the records to publish.
DNS status for every domain
See whether SPF, DKIM and DMARC are valid on each of your domains, and when they were last checked.
By mailbox provider
Delivery, bounce and engagement figures grouped by the receiving provider, such as Gmail, Yahoo and Outlook.
A score you can act on
Sender score
A score from 0 to 100 made of four equal parts: DNS authentication, bounce rate, complaint rate and engagement, with its history over time.
Recommendations
Up to 10 concrete suggestions to improve your sending, ordered by severity and then by expected impact.
Trends and bounce reasons
Daily delivery trends over 7, 30 or 90 days, and bounces grouped by the reason the receiving server gave.
Automatic suppression
Sending again and again to addresses that do not exist damages your sender reputation, so MailLand suppresses addresses according to the type of bounce.
Hard bounces
An address that hard-bounces goes on your suppression list at once, and no further mail is sent to it.
Soft bounces
Most soft bounces pause marketing mail to the address for 30 days; a first expired or oversized message is an exception. Transactional mail is not suppressed.
Complaints and unsubscribes
A spam complaint suppresses the address for all mail. An unsubscribe applies to marketing mail only.
Warm-up, handled by MailLand
Shared IPs we warm up and watch
Your mail goes out from MailLand's shared IP addresses. We raise their volume in stages, moving on only when a stage has carried enough mail rather than when a date arrives, and we monitor our sending IPs on public blocklists.
A gentle start for new domains
A new sending domain starts with a daily limit that rises in stages: over 30 days on Free and 14 days on Pro. Max plans have no ramp. If you bring established mail from another provider, ask support to skip it.
Campaigns are paced, not refused
When a warm-up limit is reached, API and SMTP sends get a clear refusal you can retry later, while campaigns and automations are carried over to the next day.
Questions about deliverability
Can you promise where my mail is delivered?
No. Each mailbox provider decides for itself whether a message goes to the inbox or to spam, and no sending service controls that. What we control is authentication, suppression, warm-up and the reputation of our shared IPs.
Do I get a dedicated IP?
Not today. Every plan sends from shared IPs that MailLand warms up and monitors.
Why is my score high before I have sent anything?
With no sends there are no bounces or complaints, so those two parts score full marks. The score is marked as meaningful only after 100 sends in 30 days.
Do you analyse my DMARC reports?
Not today. Point the reporting address in your DMARC record at a mailbox or a service of your choice.
Start with a domain that is set up properly
Add your domain on the Free plan, publish the records we show you, and follow your sender score from the first send.