Compare
Mail.Land and Amazon SES, side by side
Amazon SES is a low-cost, building-block email service inside AWS. Mail.Land puts sending, logs, webhooks, suppressions and campaigns in one product. Here is how they compare, including where SES is ahead.
How we compared
Every Amazon SES fact below comes from AWS's own public pages, linked in the Sources section, as they read on the date shown. Mail.Land facts come from our pricing page and documentation. Prices change, so check the source before you decide. SES prices are in US dollars and usage-based; Mail.Land prices are monthly plans in euros excluding VAT, so they are not directly comparable.
Checked on November 4, 2026
At a glance
| Mail.Land | Amazon SES | |
|---|---|---|
| Pricing model | Monthly plans: Pro from €12 for 10,000 emails (excl. VAT) | Pay as you go: $0.10 per 1,000 outbound emails, plus $0.12 per GB of attachments [1] |
| Free tier | Free plan: 1,000 emails per month | New AWS customers receive up to $200 in Free Tier credits, usable on SES [1] |
| Before you can send | We approve your account for sending and you verify your domain. A sandbox key set to log only lets you test without delivering | New accounts start in a sandbox: verified recipients only, 200 messages per 24 hours, until production access is granted [2] |
| Dedicated IP | Not available yet | Standard dedicated IPs at $24.95 per IP per month; managed dedicated IPs also offered [1] |
| Inbound email | Inbound routes delivered to your webhook | Email receiving at $0.10 per 1,000 emails plus a charge per 256 KB chunk [1] |
| Delivery events | Signed HTTPS webhooks sent straight to your endpoint | Published through configuration sets to SNS, EventBridge, Firehose, CloudWatch or Pinpoint [3] |
| SMTP relay ports | 587 with STARTTLS | 25, 587 and 2587 with STARTTLS; 465 and 2465 with TLS wrapper [4] |
| SMTP credentials | Your Mail.Land API key as the password, any username | SMTP credentials created through IAM, one set per AWS Region [5] |
| Stored templates | {{name}} placeholders, no conditions or loops | Handlebars with nested values, each loops, if conditions and inline partials [6] |
| Scheduled sending | scheduledAt field, up to 7 days ahead | No scheduling field in the SendEmail request [7] |
| Official SDKs | None yet: REST API and SMTP, with copy-paste examples for cURL, Node.js, Python, PHP, C#, Java and Go in the docs | AWS SDKs, including .NET, C++, Go, Java, JavaScript, Kotlin, PHP, Python and Ruby, plus the AWS CLI [7] |
Where each one is stronger
Where Amazon SES is stronger
- A very low price per email at high volume, billed only for what you send.
- Many AWS Regions, including several in Europe, so you choose where SES runs.
- Official AWS SDKs in many languages, and native links to other AWS services.
- Dedicated IP addresses today, standard or managed. On Mail.Land they are not available yet.
- Handlebars templates with loops, conditions and partials.
- More SMTP ports, including TLS wrapper on 465 and 2465.
Where Mail.Land is different
- One dashboard for email logs, domains, suppressions, templates, campaigns and team roles, with no other AWS services to connect.
- Webhooks delivered directly to your HTTPS endpoint, signed with HMAC-SHA256, with no queue or topic to set up.
- One API key works for the REST API and SMTP; no IAM users or per-Region credentials.
- Scheduled sending up to 7 days ahead, and an X-Idempotency-Key header for safe retries of send calls.
- A Free plan with 1,000 emails every month.
- The website, dashboard and documentation in seven languages.
Which one fits
Amazon SES may suit you better if
- You send very high volumes and price per email decides.
- Your stack already runs on AWS and you build your own tooling around it.
- You need dedicated IPs or a specific AWS Region.
Mail.Land may suit you better if
- You want logs, suppressions and webhooks working without connecting SNS, EventBridge or CloudWatch yourself.
- Your team wants one shared dashboard with roles and single sign-on next to the API.
- You also send marketing campaigns and want them in the same account.
Sources
AWS's public pages used for this comparison.
- [1]Amazon SES pricinghttps://aws.amazon.com/ses/pricing/checked November 4, 2026
- [2]Amazon SES: request production accesshttps://docs.aws.amazon.com/ses/latest/dg/request-production-access.htmlchecked November 4, 2026
- [3]Amazon SES: event publishinghttps://docs.aws.amazon.com/ses/latest/dg/monitor-using-event-publishing.htmlchecked November 4, 2026
- [4]Amazon SES: connecting to an SMTP endpointhttps://docs.aws.amazon.com/ses/latest/dg/smtp-connect.htmlchecked November 4, 2026
- [5]Amazon SES: obtaining SMTP credentialshttps://docs.aws.amazon.com/ses/latest/dg/smtp-credentials.htmlchecked November 4, 2026
- [6]Amazon SES: advanced email personalizationhttps://docs.aws.amazon.com/ses/latest/dg/send-personalized-email-advanced.htmlchecked November 4, 2026
- [7]Amazon SES API v2: SendEmailhttps://docs.aws.amazon.com/ses/latest/APIReference-V2/API_SendEmail.htmlchecked November 4, 2026
If a fact about Amazon SES here is out of date, tell us and we will correct it.
Frequently asked questions
Is Mail.Land cheaper than Amazon SES?
Usually not on price per email at high volume. SES charges per email; Mail.Land charges a monthly plan that includes the dashboard, logs, webhooks and suppression handling. Compare both against what you would otherwise build yourself.
Do I need AWS credentials to use Mail.Land?
No. You authenticate with a Mail.Land API key in the X-API-Key header, or as the SMTP password.
Can I bring my SES suppression list?
Yes. Export it with ListSuppressedDestinations and import it into Mail.Land before your first send: bounces as HardBounce, complaints as Complaint.
Try Mail.Land alongside Amazon SES
Start on the Free plan, verify a domain and send your first test before you move any traffic.